Purifying Shampoo 120ml

Virtue’s Purifying Shampoo is a clarifying shampoo, infused with Alpha Keratin 60ku. The shampoo is designed to detox the hair, removing excess oil, product residue, and environmental irritants. The deep cleanser whisks away the impurities that strip hair of its life and luster. 


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  • Sulfate free 
  • Parabens free 
  • Phtalates free 
  • Gluten free 
  • Cruelty free 
  • Vegan 


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How to

Using a quarter-size amount of shampoo, add a splash of water and work into a lather between palms. Apply to wet hair, massage into scalp and throughout the length of hair, and rinse well. Follow with conditioner. Use once weekly, or more if needed, to remove residue, product build-up, and impurities. 

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