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PURE BEAUTY FROM SCANDINAVIA

Everything about this new beauty trend from the Nordics

A new trend that is becoming increasingly beloved by beauty enthusiasts is the use of cosmetics from Scandinavia. The brands are sustainable, pure, and
minimalistic, reflected in their exclusive formulas. Our Skins Experts tell you more about this new beauty trend and introduce
you to several Scandinavian brands from our collection.

The ever-changing world of cosmetics ensures that we continuously see new trends in the field of beauty. This new movement not only inspires us
with new brands and products; it represents a typically Scandinavian way of life and promises a future. Get acquainted with cosmetics from the
Nordics, where purity, sustainability, and minimalist elegance converge.

PURE BEAUTY FROM SCANDINAVIA

Everything about this new beauty trend from the Nordics

A new trend that is becoming increasingly beloved by beauty enthusiasts is the use of cosmetics from Scandinavia. The brands are sustainable, pure, and minimalistic, reflected in their exclusive formulas. Our Skins Experts tell you more about this new beauty trend and introduce you to several Scandinavian brands from our collection.

The ever-changing world of cosmetics ensures that we continuously see new trends in the field of beauty. This new movement not only inspires us with new brands and products; it represents a typically Scandinavian way of life and promises a future. Get acquainted with cosmetics from the Nordics, where purity, sustainability, and minimalist elegance converge.

Scandinavian beauty

Before we delve deeper into this trend, it's good to consider what distinguishes cosmetics from the Far North from all other brands. The answer is found in the Scandinavian way of life itself. From Denmark to Lapland: there is a deep connection with nature, a striving for sustainability, and a high value placed on quality and simplicity. These Nordic brands don't just create beauty products; they create from a belief that beauty is an all-encompassing idea in which well-being and the environment are essential.


Pure sustainability

In an era when we are becoming increasingly aware of the ingredients in our favourite products, Scandinavian brands have set the tone with their commitment to purity. These brands harness the power of natural ingredients, usually harvested locally, forming the basis of formulas that care for and protect the skin.

Sustainability is a high priority for most brands. Scandinavian cosmetic brands commit as much as possible to environmental awareness in every product development phase, from source to packaging. This means not only the use of sustainably sourced ingredients but also more sustainable production processes and innovative solutions for packaging that are recyclable, refillable, or biodegradable. Many brands also carry the Nordic Swan Ecolabel, a special mark that shows a brand, product, or service is good for nature and contributes to a better world.

Scandinavian beauty

Before we delve deeper into this trend, it's good to consider what distinguishes cosmetics from the Far North from all other brands. The answer is found in the Scandinavian way of life itself. From Denmark to Lapland: there is a deep connection with nature, a striving for sustainability, and a high value placed on quality and simplicity. These Nordic brands don't just create beauty products; they create from a belief that beauty is an all-encompassing idea in which well-being and the environment are essential.


Pure sustainability

In an era when we are becoming increasingly aware of the ingredients in our favourite products, Scandinavian brands have set the tone with their commitment to purity. These brands harness the power of natural ingredients, usually harvested locally, forming the basis of formulas that care for and protect the skin.

Sustainability is a high priority for most brands. Scandinavian cosmetic brands commit as much as possible to environmental awareness in every product development phase, from source to packaging. This means not only the use of sustainably sourced ingredients but also more sustainable production processes and innovative solutions for packaging that are recyclable, refillable, or biodegradable. Many brands also carry the Nordic Swan Ecolabel, a special mark that shows a brand, product, or service is good for nature and contributes to a better world.

Minimalist elegance

Scandinavian cosmetics are known for their simple and sleek design, which is typical of the famous minimalist style of Scandinavia. This is reflected not only in the design of products and packaging but also in the formulas themselves. Each product is a combination of functionality and pure luxury – something that is not always evident in cosmetics.

In our collection, you will also find several brands from the Nordics. The Swedish brand Verso has been a favourite for many years, partly because it creates skincare with a typical Scandinavian mindset. With science as a starting point, Verso develops high-quality products with as few ingredients as possible without compromising effectiveness.



Thus, every formula from the Swedish brand contains its patented Retinol 8: a stabilised vitamin A complex eight times more effective than standard retinol but half as irritating to the skin.

Also from Sweden is the recently added MANTLE. The brand was founded by tech innovator Josefin Landgård and branding expert Stina Lönnkvist, and is a fusion of clean and clinical ingredients. MANTLE respects the natural ageing process and offers care that improves skin texture and softens fine lines, encouraging everyone to embrace their unique beauty.

Minimalist elegance

Scandinavian cosmetics are known for their simple and sleek design, which is typical of the famous minimalist style of Scandinavia. This is reflected not only in the design of products and packaging but also in the formulas themselves. Each product is a combination of functionality and pure luxury – something that is not always evident in cosmetics.

In our collection, you will also find several brands from the Nordics. The Swedish brand Verso has been a favourite for many years, partly because it creates skincare with a typical Scandinavian mindset. With science as a starting point, Verso develops high-quality products with as few ingredients as possible without compromising effectiveness.

Thus, every formula from the Swedish brand contains its patented Retinol 8: a stabilised vitamin A complex eight times more effective than standard retinol but half as irritating to the skin.

Also from Sweden is the recently added MANTLE. The brand was founded by tech innovator Josefin Landgård and branding expert Stina Lönnkvist, and is a fusion of clean and clinical ingredients. MANTLE respects the natural ageing process and offers care that improves skin texture and softens fine lines, encouraging everyone to embrace their unique beauty.

The favourites of our Skins Experts

The skincare formulas from MANTLE can be composed into a personal routine that fits your skin's needs but can also be used on their own without losing effectiveness.

The award-winning The Glow Serumhas reached cult status, thanks to its nurturing and revitalising effect, which provides a beautiful glow. A powerful combination of liquorice root extract, bisabolol, and bakuchiol strengthens your skin and gives you a balanced, calm, and radiant complexion.

The Eye Smoother is an ultra-hydrating eye cream that softens fine lines around your eyes. Hyaluronic acid, squalane, and vitamin E ensure a soft, even skin with increased elasticity.

The best-selling night mask, The Dream Mask, ensures you wake up with a visibly rejuvenated complexion. Niacinamide and bakuchiol refine pores and combat pigmentation, while an antioxidant-rich combination of hyaluronic acid, sea buckthorn, and vitamin E stimulates collagen production, making your skin more elastic and radiant.

The Retinol Serum is a next-gen encapsulated retinol that firms the skin, minimises fine lines, stimulates collagen production, and combats impurities.

A definite winner for the body is The Whipp. This award-winning body cream has a light texture that provides deep hydration. Shea butter, hyaluronic acid, jojoba, and vitamin E keep your skin soft and hydrated all year round.

Another trend we're seeing in body care is intimate care. MANTLE taps into this with The Pussy Collection for the body's most intimate areas.

Discover the collection

The favourites of our Skins Experts

The skincare formulas from MANTLE can be composed into a personal routine that fits your skin's needs but can also be used on their own without losing effectiveness.

The award-winning The Glow Serum has reached cult status, thanks to its nurturing and revitalising effect, which provides a beautiful glow. A powerful combination of liquorice root extract, bisabolol, and bakuchiol strengthens your skin and gives you a balanced, calm, and radiant complexion.

The Eye Smoother is an ultra-hydrating eye cream that softens fine lines around your eyes. Hyaluronic acid, squalane, and vitamin E ensure a soft, even skin with increased elasticity.

The best-selling night mask, The Dream Mask, ensures you wake up with a visibly rejuvenated complexion. Niacinamide and bakuchiol refine pores and combat pigmentation, while an antioxidant-rich combination of hyaluronic acid, sea buckthorn, and vitamin E stimulates collagen production, making your skin more elastic and radiant.

The Retinol Serum is a next-gen encapsulated retinol that firms the skin, minimises fine lines, stimulates collagen production, and combats impurities.

A definite winner for the body is The Whipp. This award-winning body cream has a light texture that provides deep hydration. Shea butter, hyaluronic acid, jojoba, and vitamin E keep your skin soft and hydrated all year round.

Another trend we're seeing in body care is intimate care. MANTLE taps into this with The Pussy Collection for the body's most intimate areas.

Discover the collection

More Scandinavian brands in our collection

We recently added the Danish brand Rudolph Care to our collection. The brand is known for its effective and responsible beauty products. The main ingredient in the skin and body care collection is the acai berry, a superfood known for its revitalising and regenerating action.

At Bodyologist the skin of the body comes first. The Danish brand was born from the need to give your body the same attention as the face and to care for it with the same active ingredients. The result is a nurturing bodycare collection that makes your skin glow.

These are just a few Scandinavian brands, but discover others like Tangent GC, Alûstre, L:a Bruket, Selahatin and Beauty Disrupted And did you know that the perfume houses Byredo and BIBBI are originally from Sweden?


Discover the Scandinavian brands


The future of beauty

We are all becoming increasingly aware of the impact of the way products are produced and how we consume them. We are also increasingly choosing beauty brands that offer exclusive alternatives that are good for your skin and our planet. With their commitment to sustainability, purity, and minimalist elegance, they are working towards a future where beauty and responsibility go hand in hand.

More Scandinavian brands in our collection

We recently added the Danish brand Rudolph Care to our collection. The brand is known for its effective and responsible beauty products. The main ingredient in the skin and body care collection is the acai berry, a superfood known for its revitalising and regenerating action.

At Bodyologist the skin of the body comes first. The Danish brand was born from the need to give your body the same attention as the face and to care for it with the same active ingredients. The result is a nurturing bodycare collection that makes your skin glow.

These are just a few Scandinavian brands, but discover others like Tangent GC, Alûstre, L:a Bruket, Selahatin and Beauty Disrupted And did you know that the perfume houses Byredo and BIBBI are originally from Sweden?


Discover the Scandinavian brands


The future of beauty

We are all becoming increasingly aware of the impact of the way products are produced and how we consume them. We are also increasingly choosing beauty brands that offer exclusive alternatives that are good for your skin and our planet. With their commitment to sustainability, purity, and minimalist elegance, they are working towards a future where beauty and responsibility go hand in hand.

Would you like to know more about this trend or the Scandinavian brands in our collection? Please hesitate to get in touch with our online Skins Experts.