NARS Cosmetics

NARS Cosmetics is a makeup brand founded in 1994 by makeup artist and photographer François Nars. He wanted to offer a new perspective for beauty. In his work he searched for freckled models with raw beauty. It was a new concept. He wanted to show their humanity. François does not believe in natural beauty, but needs character and personality. Make-up allows you to be your true self and emphasize your own beauty.